„identity“ receives “Emballissimo” award for the design of the Unkai Sushi Take Away Box

May 12th, 2009

At this year´s "Emballissimo" award, the award ceremony of the Austrian paper industry, the Sushi Take Away Box of "Unkai Sushi" restaurant was awarded in the category "folded items".

This premium packaging was specially designed: up to 5 boxes can be arranged in a pile, and thanks to the innovative flap, the boxes can be carried home like a handbag.

"We were inspired by the design of the Sushi Take Away Box from the beginning on", says Siegfried Pucher, Food & Beverage Director of the Grand Hotel Wien. "The agency identity has created an outstanding design and at the same time a product of highest functionality!"

The print office E. Schausberger & Co KG was responsible for the printing process.

"Unkai Sushi" restaurant is a modern Japanese sushi bar and the newest restaurant of the Grand Hotel Wien. Offering the best sushi and sashimi in town, the restaurant represents the equal addition to the Japanese luxury restaurant "Unkai" on the 7th floor of the Grand Hotel Wien. Unkai Sushi offers the same high quality as Unkai, but a smaller menu with the focus on sushi and sashimi. The ambience is modern, the service personal and quick. Strong emphasis lies on the take away business. Beginning of 2009 the agency identity was entrusted with the creation of an innovative packaging, which should be visually appealing and at the same time functional.